Comments on: Actionable PPC Insights From Analytics Data #smx http://www.maine-seo.com/expert-advice/actionable-ppc-insights-from-analytics-data-smx A blog on SEO and SEM Tue, 31 Jan 2012 14:20:00 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: SEM Sensei http://www.maine-seo.com/expert-advice/actionable-ppc-insights-from-analytics-data-smx/comment-page-1#comment-9527 SEM Sensei Thu, 03 Dec 2009 13:48:52 +0000 http://www.maine-seo.com/?p=1270#comment-9527 Interesting comments, thanks. In addition to clickstream and SEO analysis, I’d like to see better emphasis on analysis of visitor behavior *after* they arrive at a site – how and why they do what they do. In my experience, it’s understanding user behavior on a website (and so improving the number of successful conversions) which is the key driver to measurable success for that site – in particular incremental revenue. SEM Sensei. Interesting comments, thanks. In addition to clickstream and SEO analysis, I’d like to see better emphasis on analysis of visitor behavior *after* they arrive at a site – how and why they do what they do. In my experience, it’s understanding user behavior on a website (and so improving the number of successful conversions) which is the key driver to measurable success for that site – in particular incremental revenue.

SEM Sensei.

]]> By: Lisa H http://www.maine-seo.com/expert-advice/actionable-ppc-insights-from-analytics-data-smx/comment-page-1#comment-7026 Lisa H Tue, 06 Oct 2009 12:57:38 +0000 http://www.maine-seo.com/?p=1270#comment-7026 Pay-Per-Response is much easier. To figure a PPR Response Rate (RR): Responses (outbound) / Inquiries (inbound) = Response Rate (RR) R / I = RR 25 / 100 = 25% Pay-Per-Response is much easier.

To figure a PPR Response Rate (RR):

Responses (outbound) / Inquiries (inbound) = Response Rate (RR)

R / I = RR

25 / 100 = 25%

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