The Ultimate Guide to Facebook Ads: From Setup to Measurement


Can you answer “Yes” to any one of these questions?

  • Do you have a presence on Facebook already, but want more “likes” on your page?
  • Do you have a presence on Facebook already, but want to drive more traffic to your website?
  • Do you have a new fan page that needs to build up fans (or “likes”)?

Then Facebook ads are right for you. Facebook ads are inexpensive, intuitive, and, when done the right way, have the ability to drive a ton of traffic.

In the past week, I’ve gone step-by-step through creating Facebook ads. They’re all linked here…so get ‘em while they’re hot.

  1. Create ad: Create and Target
  2. Create ad: Bidding and Review
  3. Measuring and Reporting
  4. Measuring Conversions
  5. Making sense of the data

Nicki Hicks
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