Maine SEO Project: Acadia Center for English Immersion (Optimizing for International Search)
Thursday, June 25th, 2009
Earlier this week, flyte relaunched a new site for Acadia Center for English Immersion – courses for learning English as a second language. After a redesign, SEO, Web marketing, and finally relaunch…I must say, it’s a beautiful website.
As far as the SEO portion was concerned, I had my first experience with internationally optimizing. It soon became clear that folks who want to learn English as a foreign language aren’t altogether familiar with Maine. How bizarre.
What did we do? We quickly found out that international searchers look for things like “english courses USA” or “learn english united states”. At the same time, it was important to not forget local search, as some students do come from the New England area.
So, if you’re in need of English lessons – be it to master English as a second language or simply to remaster it as a first language – look no further than Acadia Center for English Immersion! Check out Acadia Center on Twitter and Facebook too. And if you need help optimizing on an international level, look no further than flyte.